The Shoebuy.com was launched in January 2000. Shoebuy has been rated as one of the top eTailers in the country by BizRate for their excellent service. It is one of only 2 Companies who have won this award for 6 years in a row. Hitwise has rated it as one of the Top Ten Internet’s most frequented classified sites for apparel and accessory shopping. Shoebuy is America’s second-largest footwear e-tailer, who has been able to withstand the stump in the recession period. Theirs was the only site who was able to do brisk business during this period of time.
How does Shoebuy cater to the customers?
For Shoebuy, customers are of paramount important and hence customers are given top priority preference. It is one of the biggest retailers who have focused its business on the internet. They have all categories pertaining to footwear and also the accessories and apparel that go with shoes. To acquire this status Shoebuy has partnered with more than 1,000 manufactures who are able to provide them timely support. Their collections include nearly 1,000,000 products covering all types of brands. They are associated with Adidas, Aerosoles, Allen-Edmonds, Bass, Bostonian, Brooks, Clarks England, Crocs, Dockers, Dr. Martens, Easy Spirit, ECCO, Fila, Florsheim, Franco Sarto, Hush Puppies, Johnston & Murphy, Keds, K-Swiss, Mephisto, Merrell, Naturalizer, New Balance, Reebok, Rockport, Samsonite, Sebago, Skechers, Sperry Top-Sider, Timberland, Tommy Hilfiger, and many more who are placed globally.
Shoebuy has a large array of shoes that cover different type of styles. They have a vast collection because they have to meet the customer’s preference and also adhere to strict pricing policy. In perfect boots they have 4,000 styles. In sandals they cover 7,000 styles. Wedding shoes they stock over 1,000 styles. In the children’s shoe range they have over 5,000 styles. Another trend they also cater to dress shoes where they have over 6,000 styles. Hence we can rightly say that Shoebuy is one stop place where you can do your shopping for all your footwear requirements. Their style experts always recommend that you should at least have 5 must have pairs so that you cover for all sort of occasion.
Shoebuy.com as a website does have guiding principles. They have adopted a policy to be as simple as possible. Their display units are organized in such a way that you will just require a few minutes to select your choice. To attain this they have classified their site like
- Departments specifically dedicated to Women, Men, and Kids
- A separate section for collections for Bags, Apparel, and Accessories
- Can search by Brand
- Option to search by Category is also offered
- Importance in search is given to keywords.
- In the advanced search they have incorporated various details such as colour, width, price, and size so that the customers can freely shop at their online store.
Very recently the company has launched its iPhone application. It is studying the viability to become a mobile site.
Shoebuy also offers free shipping for its customers. It allows free returns and exchanges. It has well trained customer care representative who is available to answer any queries to the customers. They have a 100% price guarantee and also 100% safe purchase guarantee. They do have an active toll free number that caters to customer services.